CMS Used
WordPress
Challenge
Struggling with slow load times and outdated design.
Solution
Redesigned the site using a custom WordPress theme, optimizing for speed and SEO.
Result
Site traffic increased by 50%, and bounce rates decreased by 20%.
BAckground
GrowPose approached Zapical to create a modern, user-friendly website that would reflect their brand identity and effectively showcase their range of services. The goal was to enhance user experience, improve site navigation, and drive higher engagement from visitors. GrowPose needed a platform that would not only look visually appealing but also perform seamlessly across all devices.
Design process
Discovery u0026amp; Research
We started by understanding GrowPose’s business goals, target audience, and the specific needs of their clients. This phase included competitive analysis and gathering insights into user behavior.
Wireframing u0026amp; Prototyping
Using Figma, we developed wireframes to map out the structure and layout of the website. This stage allowed us to iterate quickly and refine the design before moving on to high-fidelity prototypes.
Development u0026amp; Testing
After finalizing the design, we developed the website in WordPress, ensuring it was responsive, fast, and user-friendly. Rigorous testing was conducted to guarantee a flawless experience across all devices.